If you’re among the estimated 120,000 Apple enthusiasts who signed up to get an iPad on April 3, rest assured that you’ll be able to experience the NPR Web site in all its glory.
Our designers and developers have been hard at work the past few weeks adapting the site to the iPad’s unique requirements.
From day one, iPad users who visit the NPR Web site will get an experience that is optimized for the device. Features like the NPR audio player have been given greater visibility and adapted for the unique technical requirements of this new platform; we’ve modified the navigation and made the site more “touch” friendly; and we’ve improved the sponsorship experience — all without changing the main site.
Something for the other media organisations to follow?
